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Washington Post: Group is fighting for gun-control — but dropping use of the term

February 20, 2013

Getting weapons of war off our streets is an uphill battle, but the only way we’re going to get this done is if members of Congress hear directly from parents, teachers, law enforcement and doctors – the citizens who understand all too well what gun violence is doing to our country, author of the Assault Weapons Ban of 2013. I applaud the leadership of Moms Demand Action for Gun Sense in America, and I am grateful for the grassroots commitment of moms all across this country to saving lives and helping to pass common-sense gun laws. Now is the time for action.

— Sen. Dianne Feinstein (D-Calif.)

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Posted by Ed O’Keefe on February 20, 2013, The Washington Post

What’s in a name? A lot, if your name includes the term “gun control.” So in a nod to the political realities of the moment, a group founded in the days after the Newtown, Conn., school shooting is officially changing its name by dropping the politically loaded term.

Moms Demand Action for Gun Sense in America is the new name for an organization formerly known as One Million Moms for Gun Control, the group’s founder will announce Wednesday. The change was prompted by confusion with another group, One Million Moms, which advocates for family-friendly entertainment media — and because the group’s old name includes the term “gun control.”

Shannon Watts, Founder

Shannon Watts, Founder

“We’ve gotten a lot of feedback from stakeholders that ‘gun control’ isn’t the best term to use because it can be polarizing,” the group’s founder, Shannon Watts, said in an interview Tuesday. “We don’t want to be polarizing – we want to be a nonpartisan organization. We’re not about overturning the Second Amendment or banning guns, but we also don’t believe that we should arm every citizen.”

Watts, a former public relations executive, said the feedback came from “the legislative community, from other people in advocacy organization and from our own members, from moms who are conservative or NRA members who said to us, this term ‘gun control’ is polarizing, we need to come up with a better name so it makes it seem like we can all sit under the same umbrella.”

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