Moms Launch Be SMART Campaign
Moms Demand Action launched the official website for our new Be SMART campaign, created to unify responsible adults to reduce the number of unintentional shootings that occur when children get ahold of unsecured firearms.
Watch the video starring Melissa Joan Hart, take our gun sense quiz, and sign up to learn more about how you can get involved in your community to prevent gun deaths and injuries that result from irresponsible gun storage.
These Shootings are #NotAnAccident
Moms Demand Action for Gun Sense in America has released the #NotAnAccident Index and interactive map, a first-of-its-kind tracking tool for unintentional shootings by children, and launched Be SMART, a new public education campaign that asks asking gun owners and non-gun owners alike to come together to reduce the number of unintentional shootings, suicides, and homicides that occur when firearms are not stored responsibly and children or teens get ahold of a gun.
The U.S. has one of the highest reported rates of unintentional child gun deaths in the world. But these tragedies aren’t accidents — they’re preventable. Learn more about how and where these shootings happen:
Moms Launch “World’s Longest Receipt” And New Kroger Ad
Following Moms Demand Action’s pressure on the second-largest grocery chain in the U.S., the recently-merged Albertson’s and Safeway is now clarifying its gun policies to ban open carry in all stores. As more companies realize that gun sense helps —not hurts— business, Moms are ramping up our pressure on Kroger and taking our #GroceriesNotGuns campaign to the next level by launching the “World’s Longest Receipt.” The new website highlights what Kroger is losing when it allows open carry in its stores, endangering both customers and employees. We invite you to enter the total of your receipt when you shop at Kroger’s competitors, as it will display a tally of the total dollars spent elsewhere.
To raise awareness about this campaign, watch our new ad about Kroger and share the video with your friends and family:
WATCH: The Story Of Moms
Since its birth, Moms Demand Action has achieved unprecedented wins for gun sense in the voting booth, state legislatures, and the corporate sector. Together, we are creating a safer America for our children.
We’ve Only Just Begun to Fight
Thanks to YOU, in many races where gun laws were front and center, democracy worked and commonsense prevailed. But we’re only just beginning. Help us go toe-to-toe with the gun lobby when state legislative sessions start in January 2015.
Preventing Child Access to Guns
Children and unsecured guns are a lethal combination. Again and again, we are horrified by the story of another child killed or injured with a negligently stored gun. According to a newly released report by Moms Demand Action and Everytown for Gun Safety, at least 100 children were killed in unintentional shootings between December 2012 and December 2013—and the vast majority of these tragedies could have been prevented if the guns were stored responsibly. Moms Demand Action will be working on a variety of initiatives throughout the year to reduce the number of unintentional shootings and to keep our kids safe.