Moms Launch “World’s Longest Receipt” And New Kroger Ad

Following Moms Demand Action’s pressure on the second-largest grocery chain in the U.S., the recently-merged Albertson’s and Safeway is now clarifying its gun policies to ban open carry in all stores. As more companies realize that gun sense helps —not hurts— business, Moms are ramping up our pressure on Kroger and taking our #GroceriesNotGuns campaign to the next level by launching the “World’s Longest Receipt.” The new website highlights what Kroger is losing when it allows open carry in its stores, endangering both customers and employees. We invite you to enter the total of your receipt when you shop at Kroger’s competitors, as it will display a tally of the total dollars spent elsewhere.

To raise awareness about this campaign, watch our new ad about Kroger and share the video with your friends and family:


WATCH: The Story Of Moms

Since its birth, Moms Demand Action has achieved unprecedented wins for gun sense in the voting booth, state legislatures, and the corporate sector. Together, we are creating a safer America for our children.

As we prepare for more fights and harder battles in 2015, watch and share this powerful video of our story.


We’ve Only Just Begun to Fight

10703552_664307330353857_4874967965569852608_nIn races across the country, Americans supported gun sense policies and candidates in states like Colorado, Connecticut, Maine, Minnesota, New Hampshire, New York, Oregon, and Washington.

Thanks to YOU, in many races where gun laws were front and center, democracy worked and commonsense prevailed. But we’re only just beginning. Help us go toe-to-toe with the gun lobby when state legislative sessions start in January 2015.

Join Us

Preventing Child Access to Guns

imageChildren and unsecured guns are a lethal combination. Again and again, we are horrified by the story of another child killed or injured with a negligently stored gun. According to a newly released report by Moms Demand Action and Everytown for Gun Safety, at least 100 children were killed in unintentional shootings between December 2012 and December 2013—and the vast majority of these tragedies could have been prevented if the guns were stored responsibly. Moms Demand Action will be working on a variety of initiatives throughout the year to reduce the number of unintentional shootings and to keep our kids safe.

Get the facts on unintentional shootings and find out what you can do to spread the word about responsible storage.